Urbantz: Accelerating RFP Success with SEQUESTO
Learn how SEQUESTO transformed an RFP process with AI-powered automation and multilingual support for a leading European last-mile delivery platform.
“It’s been a revolution just to pick a language while working or seamlessly hand off an RFP to a teammate whose first language isn’t English—knowing they can navigate it independently. The process is significantly faster now.”
Ian Cheney
Bid Manager, Urbantz
Industry
Transportation
Location
30+ Worldwide
Employees
80
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How Urbantz cut RFP response time
by 50% with SEQUESTO
With SEQUESTO’s AI-powered workflow automation, Urbantz doubled efficiency in bid completion time while enhancing the quality, accuracy, and consistency of multilingual RFP responses.
6+ months
Using SEQUESTO
50% faster
RFP Response Time
+100%
Bid Manager Capacity
About Urbantz: A Leading Last-Mile Delivery Platform
Urbantz is a European pioneer in cloud-based last-mile delivery
management, helping logistics retail and e-commerce businesses streamline operations at scale. By optimising key workflows, its platform ensures maximum efficiency while promoting sustainable, eco-friendly delivery.
Founded in 2015, Urbantz has emerged as a trusted industry leader across
Europe. It has earned recognition from Gartner as a representative vendor and achieved an unmatched 100% deployment success rate. Today, Urbantz has a growing team of 80+ professionals, supports over 25,000 active users and
operates in 25+ countries.
The results
The challenges
Challenge: A Cumbersome, Manual RFP Process
Urbantz constantly receives RFPs from businesses seeking a best-in-class last-
mile delivery solution. Each request—ranging from 25 to 500 questions—requires detailed responses about platform functionality, data security, legal compliance, and other aspects. Before implementing SEQUESTO, Urbantz relied entirely on manual processes with no dedicated RFP response solution.
A single bid manager was responsible for navigating a fragmented, spreadsheet-based content repository, manually retrieving past responses, and seeking input from colleagues. This led to several major issues:
- Slow, resource-intensive RFP completion. The bid manager had to locate, verify, and input answers manually, which resulted in extended turnaround times.
- Repetitive, low-value tasks. Many RFPs contained recurring questions, forcing the bid manager to copy and paste the information instead of focusing on strategy.
- Higher risk of errors and inconsistencies. With manual work, inaccuracies could slip through, impacting response quality.
- Significant translation challenges. Operating across multiple regions, Urbantz received RFPs in different languages, while its content library was primarily in English. This created an ongoing need for high-quality translations.
- Unstructured content repository. With no centralised knowledge base, essential information was scattered across Google Drive. As a result, the retrieval was slow, and the risk of oversight was high.
It was apparent that Urbantz would greatly benefit from a scalable solution to accelerate and optimise its RFP management. After evaluating several options, they chose SEQUESTO for its AI capabilities, unique content and knowledge management module, and language-agnostic nature—all of which made it one of a kind in the market.
SEQUESTO: AI-First RFP
Automation for Maximum Efficiency
The RFP response process is a gateway you need to pass through to get a chance to win more business. SEQUESTO empowers Urbantz to respond faster, more accurately, and with greater confidence. In just six months, the results have been transformational.
2X Efficiency: Doubling Bid Manager Capacity
With SEQUESTO, Urbantz cut RFP processing time by 50%+, doubling the bid manager’s capacity. Before implementation, processing 50 questions per day was the limit. AI-driven automation has pushed that number beyond 100 questions—and keeps scaling. Moreover, SEQUESTO’s self-learning AI continuously refines responses, reducing the need for manual edits and further accelerating productivity over time.
Effortless Multilingual Support
Before SEQUESTO, handling RFPs in languages other than English was a time-intensive, multi-step process. Teams had to manually translate questions, draft answers in English, and translate them back, which was slow and often led to inconsistencies. With SEQUESTO, the bid manager can simply select the required language, and the platform automatically generates accurate, localised responses.
Scaling RFP Volume: More Bids, More Wins
By streamlining bid management, SEQUESTO enables Urbantz to handle multiple RFPs at once. This not only reduces workload but also lets the company participate in more tenders, boosting its chances of securing new business.
Faster, Data-Driven Bid/No-Bid Decisions
SEQUESTO speeds up go/no-go analysis, allowing Urbantz to assess opportunities more efficiently. In one instance, the platform automatically identified 140 key issues in a 180-page RFP—a process that would have previously taken hours/days.
Urbantz is now further exploring SEQUESTO’s advanced bid/no-bid decision intelligence to refine its opportunity evaluation process.
Game-Changing Approach to Knowledge Management
SEQUESTO transformed Urbantz’s basic content repository into a dynamic, AI-enhanced knowledge hub. With intelligent automation and controlled AI-driven search, the platform streamlines content retrieval while ensuring quality oversight.
This was a key selling point for Urbantz. While many AI-first RFP tools offer search functionality, they often lack content governance, leading to cluttered, unreliable libraries. Meanwhile, traditional RFP tools provide strict control but lack AI-driven efficiency.
SEQUESTO delivers the best of both worlds—combining intelligent automation with user oversight for a truly optimised content management experience.
Trusted Partnership for Continuous Growth
Urbantz and SEQUESTO are not just a client and a vendor—they are innovation partners. The Urbantz team is actively using SEQUESTO’s feature set to maximise business impact while providing valuable feedback for ongoing improvements.
At SEQUESTO, we are committed to relentless innovation and rapid enhancement. Our top priority is ensuring that our customers stay ahead in an increasingly competitive landscape. This strong collaboration lays the foundation for long-term growth and success—together.
“It’s been a revolution just to pick a language while working or
seamlessly hand off an RFP to a teammate whose first language isn’t
English—knowing they can navigate it independently. The process is
significantly faster now.”
Ian Cheney
Bid Manager, Urbantz
The solution
Doubled Bid Capacity with built-in compliance
Bid manager capacity doubled, response times halve. SEQUESTO streamlines the full-cycle workflow while ensuring accuracy and consistency, freeing teams to focus on high-value elements.
50% Faster RFP Turnaround
From days to hours: AI-generated dynamic content creation accelerate timelines and boost Urbantz’s ability to compete at scale.
Language-Agnostic Content at Scale
SEQUESTO removes the friction from localization. Organization-specific content is surfaced automatically, while high-quality, native-language responses are generated across 30+ languages—eliminating translation delays and ensuring narrative consistency at every touchpoint.
From Repetition to Strategy, Seamlessly
SEQUESTO replaced manual effort with intuitive automation—freeing Urbantz’s bid team to focus on oversight and strategy. Adoption was instant, thanks to a user experience designed for velocity, not complexity.
100%
productivity
One bid manager. Twice the volume.
No trade-offs on quality.
50%
faster response times
Automated answers, strategic reviews —
cutting submission times in half.
30+
languages
Language-agnostic knowledge management and dynamic content creation.
About Urbantz
Urbantz, a leading last-mile delivery platform in Europe, manages complex logistics across more than 25 countries. With rapid growth and global expansion, the company faced mounting challenges in responding to an increasing volume of RFPs—many requiring multilingual support, detailed security documentation, and fast turnaround times.
To keep pace, Urbantz needed a solution that could streamline its fragmented, manual RFP response process. Accuracy, speed, and scalability were top priorities—and SEQUESTO delivered.
Do more business
with less work
Find out how SEQUESTO can help your business succeed and get in touch today