Paul van Staveren

Owner at Just Business

Commercial leader, AI and bid & tender enthusiast. A voice with both hands-on and leadership experience.

Paul is a seasoned commercial leader with both a passion for and a frustration with bid and tender management. He always loved the art of crafting winning deals, but has experienced first-hand the repetitive work, late nights and weekends that go into building the best bid response. Both the passion and the frustration led him to SEQUESTO. Its platform uses AI and automation to eliminate repetitive work, improve output quality and enable more efficient collaboration. By removing much of the frustration from the process, it gives professionals more time to focus on what they do best: winning deals. Paul is particularly intrigued by the choices organisations face in navigating the vast possibilities AI offers. He regularly engages with both bid and tender professionals, and commercial leaders, to explore how to make the right choices for specific situations and business objectives. These conversations go beyond immediate gains in productivity and quality but also address equally important considerations such as security, compliance, auditability and future-proofing. His focus is on helping organisations turn the potential of AI into practical, responsible and sustainable business value.